Campaign Tracking URL Builder

For Companion App URL Builder use this:
https://www3.ving.se/vingse/url-builder/url-buildercapp.htm

Fill in the form and click the Generate URL button below. This tool creates tagged links that enable traffic tracking in Google Analytics (GA).URL-builder is supported in Chrome. Read Helpful Information further down the page.

Step 1: Enter market unit.
Required!
Step 2: Enter the URL of your landing page.
Required! example: https://www.ving.se/kampanj-spanien
Only use if you are creating a link for a sales partner.
Used only if membership-ID (mid-parameter) e.g. newsletter tracking, should be appended to URL.
Step 3: Fill in the campaign tracking fields below
Required! (Marketing medium: newsletter, banner, SEM, social media, application etc.)
Required! (Referrer: google.se, newsletter, aftonbladet.se, facebook.com)
Required! (No Capital letters! In English and according to structure: "Campaign - year - camping in order"e.g. city-16-1)
(Content description for the ad / link.)
Step 4: Generate long or short URL or clear the form.

Helpful Information.

Helpful Information

Blank spaces in fields

Blank spaces " " in fields are replaced with "_". Example: "Happy hour week 35" will be encoded as "Happy_hour_week_35" in links and that is how it will look like in GA.

Medium (utm_medium)

Required. Use Medium to identify a medium such as newsletter, banner or social media.
Example: display

Source (utm_source)

Required. Use Source to identify the referring source; a search engine, newsletter name, or other source.
Example: aftonbladet.se

Campaign (utm_campaign)

Required. Used for campaign analysis. Use Campaign to identify a specific product promotion or strategic campaign.
Example: spring sale

Content (utm_content)

Typically used to set the content description for that campaign ad. Use Content to differentiate ads or links that point to the same URL.
Example: top banner

Bookmarks

Save as bookmark to avoid setting market unit at every visit.
Spies.dk
Tjareborg.fi
Ving.no
Ving.se

Bookmarklets

Save link as bookmark to easily tag links with the active page as landing page.
Spies.dk
Tjareborg.fi
Ving.no
Ving.se

Support

Tom Ahola, tom.ahola@tjareborg.fi